In a world full of skincare products, Rutu found herself facing a problem many parents know all too well. When her eight-year-old daughter began outgrowing baby products, she couldn't find skincare made for this stage of growing up. Baby products were no longer enough, while adult skincare felt too harsh for developing skin. There was nothing designed specifically for growing children and young teens.
When she started talking to other parents, she realized she wasn't alone. Families everywhere were making the same compromise choosing the least unsuitable option because nothing better existed.
What began as a personal frustration quickly became a mission.
Rutu partnered with Sarthak, whose background in manufacturing, quality, and operations brought the technical expertise needed to turn an idea into reality. Together, they spent months researching, speaking with dermatologists, listening to parents, and developing products specifically for growing skin not baby formulas with new packaging or watered-down adult products.
The result was BouncePop.
Built from the ground up for children aged 8-16, BouncePop launched with five everyday essentials: a sunscreen spray, facial moisturizer spray, gentle oil-to-milk cleanser, hair detangler, and aluminum-free deodorant roll-on. Every product is dermatologist-tested, thoughtfully formulated, and designed for Indian weather, active lifestyles, and the unique needs of growing skin.
The founders work by one simple rule:
"If we wouldn't trust it on our own families, we'll never offer it to yours."
That principle guides every ingredient, every manufacturing decision, and every product that carries the BouncePop name.
BouncePop isn't trying to create complicated skincare routines. It's helping parents feel confident that their children are using products made for their age, while encouraging children and young teens to build healthy skincare habits that can last a lifetime.
For Rutu and Sarthak, BouncePop isn't just another skincare brand.
It's the solution they wished had existed for their own family and one they're proud to share with families everywhere.