OUR STORY

How It All Began.

Bounce Pop didn't start in a lab or a boardroom.

It started at home — with a nine-year-old, a frustrated mum, and a gap that nobody was filling.

Built by parents,

for every child.

OUR JOURNEY

The moment that started everything.

"My daughter was nine. She was active, growing fast — and I couldn't find a single product made for her. Baby products couldn't keep up. Adult skincare wasn't something I'd put on developing skin. There was nothing in between, and I couldn't understand why."

— Rutu, Co-founder

When I asked other parents, I found the same frustration everywhere. Everyone was just making do — picking the least-bad option, accepting a compromise nobody had chosen.

It wasn't a business idea. It was a problem I couldn't stop thinking about. And once I saw a gap that clearly, I can't unsee it.

From a personal problem to five products.

The Beginning

It started with a simple realization: a nine-year-old had outgrown baby products, but wasn’t ready for harsh adult formulas either. Between childhood and teenage years, there was nothing truly made for them.

The Research

We spent months speaking with dermatologists, parents, and families to understand what growing skin actually needs — especially in Indian heat, humidity, pollution, and everyday play.

The Standard

From day one, we had one rule: if we wouldn’t confidently use it on our own families, we wouldn’t make it for yours. Every ingredient, texture, and formula had to earn its place.

Today

Five products, built from scratch for the years everyone else overlooked — sunscreen, moisturiser, cleanser, detangler, and deodorant made for active Indian kids and growing skin.

What we stand for

Not just a product range. A better standard for growing kids.

Childhood first

We’re not here to create complicated routines. We’re here to support active, messy, curious childhoods with products that simply fit into real life.

Thoughtful science

Every formula is researched, tested, and made with intention. No unnecessary ingredients. No exaggerated claims. Just products that work.

Built for India

Made for Indian heat, humidity, pollution, playgrounds, and growing skin — not adapted from formulas designed somewhere else.

Built alongside parents

We listen closely, keep improving, and build with real feedback from families who use our products every day.

Two different paths. One shared purpose.

Opposite skills. Shared standard.

Rutu builds the vision and voice.

Sarthak makes sure the product lives up to both.

Two different sets of eyes on every decision.

THE PEOPLE BEHIND IT

Meet the Founders

Rutu

CO-FOUNDER

"A mother's instinct to protect became a brand's promise to care."

Over a decade building consumer brands — Parle Agro, Dalda, Viber across South Asia. She knows how to listen to what people really need and build something they trust.

When her own daughter hit the in-between age and nothing on the shelf was right, she stopped looking for a solution and started building one.

Sarthak

CO-FOUNDER

"Integrity in every ingredient, excellence in every detail."

Built his career making complex operations run cleanly — from industrial engineering at KFC to logistics and process improvement at Arvato and Kenco. He's the person who asks the hard questions about how something is actually made.

At Bounce Pop, that rigour is what makes the promise keepable.